Denver Web Design
Now that the costs of entry are low, almost anybody can set up a website. While this has opened up opportunities that didn’t exist before, it has also robbed the internet of some of the credibility it once had. Simply owning a website doesn’t guarantee success. Skilled web design is important if you want to establish yourself as a professional.
Denver website design can mean the difference between success and failure on the web for your Denver-based business. It can dramatically improve your site’s conversions by altering the way that your site’s visitors view your reputability. A stylish and intuitive site design not only makes you appear more authoritative, it actually makes it easier for your visitors to decide to buy your products by making subtle changes in their choice architecture.
Bad web design can hurt your chances for income in other ways as well. Those who are skilled in Denver Web Design recognize that an attractive, easy to use site isn’t enough. A site also needs to be designed for the search engines. Those skilled in Denver Website Design understand that file naming conventions, coding, and other factors can make it easy or difficult for the search engines to find and promote your site. If your site doesn’t have visibility in the search engines, it will be difficult for your customers to find.
Here are some of the things that you should expect from a skilled Denver web design firm:
Modern, Standards Based Web Design
All Denver website designs should recognize that customers expect certain standards to be met when they visit a website. As the internet has matured, conventions have become widely accepted. When these conventions aren’t met, your site’s visitors can become confused or upset. For example, a Denver website’s design shouldn’t become disrupted if the user pushes their browser’s back button. If they see blue text, they expect it to be a link. If something is clickable, they expect their cursor icon to change. If these and other standards aren’t met, conversions will drop.
Similarly, standards have been set for the technical aspects of the web. Sites that don’t meet these standards may be incompatible with the interface that your visitor is using, making the site useless to them. Proficient Denver Web Design recognizes and prepares for these and other possibilities.
Cross Browser Compatible
There was once a time when most users used the same browser. That time is long gone. While most computers come standard with Internet Explorer, the first thing that many users do after buying a computer is download a different browser. A very large number of users now use a different browser such as Firefox, Chrome, or Safari.
When a user visits a site, they expect it to work properly no matter what browser they are using. Denver website design should recognize that not all browsers work the same way. A user who discovers that your site doesn’t work on their browser will simply think that the site is broken and run by an amateur. They will not fault their browser.
Responsive Web Design
In much the same way, the days when most users were on similar devices has come and gone as well. Today’s users could be browsing the internet on a desktop computer with an enormous screen, a tablet that they interact with using their fingers, or a tiny mobile phone. Denver Web Design should take this into account, developing web pages that will transform themselves in a way that makes them easy to use with the device. This should reflect the size of the screen, both in number of pixels and the physical size of the device.
CMS Website Design
A CMS, or content management system, allows you to continually publish new content to your website without needing to do any coding or have any technical skills. A CMS should be designed in such a way that new content can be added to the site in a way that is attractive to look at and easy to navigate. Here are some of the CMSs that developers should be proficient with:
- WordPress Theme Design
- Drupal Theme Design
- Joomla Theme Design
E-Commerce Theme Design
Finally, the design of a shopping cart and other e-commerce elements can make a tremendous difference in sales. Developers should be proficient with the following e-commerce tools:
- Magento Theme Design
- osCommerce Theme Design
- OpenCart Theme Design